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Our Company 
Djonguere & Yassi GbR is a special medium-sized toy store based in Plieningen, approx. 3 km from Stuttgart Airport. Fashion dolls, baby dolls and handmade accessories as well are our specialty. Our concept is very much influenced by Africa - we use the diversity of this continent as a source of our inspiration and ensure cultural sustainability worldwide. With our originally dressed Afro dolls, we do not only serve the local Stuttgart market, but are our products very popular in other german states as well as in France.
Our Onlineshop

Dolls and beyond

With our brand ALÂÂM, we want to inspire people and bring them forward - That is why we support charitable projects in Africa. Help for self-help and job creation are in the foreground. African seamstresses are e.g. regularly engaged in the confection of our handmade collections. Orphans are given schooling opportunities and disabled people are supported in their rehabilitation process. As a customer, you support these projects, which are partially financed from our sales proceeds. 
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    • Breaking News
    Caritative
    ALÂÂM donates 15% of its sales to aid organizations in Africa in the fight against the spread of COVID-19. Join in and follow the action on social networks like Facebook and Instagram with the tags #alaamcares #alaamhelps. We are @AfricanAlaam!  
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    Take a look at our offers

    Dolls and accessories

    Authentic and educational
    Our dolls and accessories are inspired by Africa and bring you closer to the diverse African cultures with each piece.

    They serve as a guide through the everyday life of children. Children learn to connect sounds with emotions, slip into different roles and expand their sense of touch thanks to our endless textures. Experience a combination of self-discovery and the early recognition of cultural diversity.

    Perl-braiding

    Royal and unique
    Discover our wide range of jewelery made in South African tradition: beautiful earrings, colorful hoops and minimalist shoulder chains for every occasion.

    Discover quality South African art in every beadwork that will make you a queen. Find the right piece no matter what your mood or wardrobe is.

    Social projects

    Active and up close
    With a strong social commitment, we're spinning on the big wheel and helping make the world more beautiful.

    Whether childhood rescuers or everyday helpers, whether on our own or through aid organizations, we heartily provide a helping hand for a brighter future. Because as diverse as the world is, the more infinite are the options for action.

    Workshops

    Inspired and international
    Each of our products is unique. When designing, we set no limits and let ourselves be inspired by cultures, world traditions and modern.

    Whether pearl braid or clothes sew according to measure, our workshops work world-wide according to old Handwekstradition.Experience a merger of hundreds of years in every single piece of ALÂÂM.

    Our employees

    Our employees are always available for you.
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    Our round-the-clock sales outlets

    Whether day or night, we are always there for you and especially in your area.
    Our online stores are available around the clock.
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    We deliver to your home

    Order from the comfort of your sofa. Our partner parcel service brings your goods reliably to your home. 

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